NAPA Transportation enhances fleet safety with inattentive driving prevention technology
NAPA Transportation, a family-owned dry van and refrigerated truckload carrier based in Mechanicsburg, Pa., recently selected Omnitracs’ SmartDrive SmartSense for Inattentive Driving+ to boost driver safety.
The inattentive driving video safety solution uses next-generation, computer-vision-based algorithms, and a purpose-built sensor, to help ensure the safety of the fleet, according to Omnitracs, a Solera company. Inattentive Driving+ leverages artificial intelligence (AI) and sensor data to “instantly and accurately” identify driver inattention based on head position, eyelids being open or shut, the direction of eye gaze, phone use, etc.
“Our goal at NAPA Transportation is to integrate and maintain a best-in-class safety culture, one where every action, activity, and decision begins and ends with safety at its core,” said Joseph Salisbury, NAPA safety director. “To that end, we look to partner with companies that share our passion and whose portfolio aligns with our safety needs.
“The proactive nature of Inattentive Driving+ enables my team to effectively engage with our drivers’ workforce—changing behavior where warranted—and mitigate risk to ourselves and the general public with whom we share this nation’s highways. I look forward to our continued collaboration with Omnitracs for the long haul.”
Distracted driving is a rapidly growing epidemic with 3,142 fatalities in distraction-affected crashes in 2019—a number that climbed to above 3,500 in 2020, Omnitracs said. Utilizing SmartDrive technology, this intelligence is rooted in a 20-year history of training and informing sensors using insights and data from more than 300 million analyzed driving safety events and more than 30 billion driving miles across all transportation sectors.
Using two cameras built into a single unit, the Inattentive Driving+ solution provides complete visibility of the entire cab and details of the driver’s face, eyes, and hands to identify safety-critical behaviors. It is only with two cameras that a fleet truly knows if a driver is attentive or not, even if the driver is wearing sunglasses. The solution prevents inattention before it causes a collision by providing real-time alerts for drivers when they are inattentive or drowsy, offloading video safety technology for expert review and displaying scored and documented video in an easy-to-use coaching workflow for fleet managers and drivers.
“Solera is excited to be partnering with NAPA Transportation in supporting their driver and fleet safety needs with a common goal of saving lives,” said Ayron McLochlin, VP of sales for Solera’s new fleet business. “The SmartDrive SmartSense for Inattentive Driving+ solution identifies and mitigates risks by proactively notifying drivers when they are distracted or drowsy through immediate in-cab feedback. This combined with our overall safety and driver coaching platform will allow NAPA to meet their expectation of a best-in-class safety culture.
“We look forward to working with NAPA and others who may be interested in our safety solutions in making roads safer for all.”
Gloss