Last week’s biggest retail technology deals at a glance — Retail Technology Innovation Hub
Fashion retailer, boohoo group, has launched a Debenhams online marketplace, powered by Mirakl technology.
As part of a Love Brings Love tribute to late founder Alber Elbaz, fashion startup AZ Factory has launched a range of limited edition t-shirts that will each come with a unique NFT.
The five organic cotton t-shirt styles feature a specific quote from the designer, as well as signature grosgrain ribbon embroidery and hand drawn prints.
Each one is linked to its own NFT of an original Elbaz drawing. As there will be a limited number of NFTs produced for each shirt, the drawings will also show its original identification number, helping to verify and track ownership.
Avery Dennison has announced a partnership with lifestyle brand UpWest, and ReCircled, an apparel and footwear recycling and reuse focused organisation.
This taps the former’s Digital Care Label solution, showing how it can be used in an upcycling context and provide a retail/brand experience.
Piglet in bed, a bedwear and linen retailer, has partnered with Wunderkind, a consumer engagement platform that scales one-to-one messages for retailers and brands, to power its personalisation capabilities.
Russia’s largest consumer electronics retailer, M.Video-Eldorado Group, has partnered with Yandex.Cloud to fully move customer facing digital products development and operations to the cloud.
Go Instore has announced a partnership with Pets at Home.
The retailer will tap its HD-video technology that enables customers and their pets to connect with store colleagues via video calls.
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