Salesforce “Software-As-A-Service” Is Hot Right Now
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Cloud computing company Salesforce is the $121 billion enterprise gorilla that pioneered delivering software over the internet. Business Insider reports that now its corporate venture arm, Salesforce Ventures, has just raised its second fund in Europe to invest in enterprise software companies in Europe and Israel. Software-as-a-service, the model essentially invented by Salesforce, is beloved by startup investors in Europe and one of the hottest investment areas right now.
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