iO Simple Wins Campaign: Security
iSpeech
When the iO app launched in 2013, it became the number one free download in the Swiss app store – overnight. After developing the brand, UX and UI and launch comms, Moving Brands was asked to create films that would further encourage the uptake and usage of the app. We were engaged as iO's end-to-end creative partner, leading the project from concept, through script and storyboard, to filming and post production.
The result is the ‘Simple Wins’ campaign films, showing everyday people striving to make their life simpler or work better.
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