DEF CON 27 – Recon Village – Chris Kirsch – Using OSINT for Competitive Intelligence
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Understanding the companies you compete with, otherwise known as competitive analysis or competitive intelligence, is key to guiding your company strategy, product roadmap, and to make your sales and marketing more effective. (It's also really helpful when screening future employers before you sign the offer letter.) In this session, you'll learn how you to use OSINT to understand a company's financial situation, growth rate, product strengths and weaknesses, patents, internal structure, areas of investment, corporate strategy, technology stack, corporate culture, patents, and installed base.
About Chris Kirsch
Chris Kirsch (@chris_kirsch) has always had a passion for security, but bad life choices led him to a career in product marketing - for many DEF CON attendees just one step above a rose seller. He has worked at PGP Corporation, nCipher, Rapid7 and now Veracode, where he has used his OSINT skills for competitive intelligence programs that guide corporate strategy, product roadmap and messaging. In 2017, he found a new way to leverage these skills and received a DEF CON Black Badge for winning the Social Engineering CTF by shamelessly taking advantage of nice, trusting people at a Fortune 500 gaming company.
Video of winning DEF CON Social Engineering CTF call: https://www.youtube.com/watch?v=yhE372sqURU
2019-10-11 05:13:18
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